[Online library] Leveraging Corporate Responsibility






 | #1558240 in eBooks |  2011-08-18 |  2011-08-18 | File Name: B0067J7R6I


||1 of 1 people found the following review helpful.| The role of psychology in corporate responsibility success|By js|Much of the debate about corporate responsibility has to do with whether and how the movement can simultaneously create sustained value for businesses, society, and the environment. This book puts forth the idea that answering these questions requires a deep understanding of the psychological processes through wh| |"I enjoyed reading Leveraging Corporate Responsibility and picked up a few ideas for which I am grateful. Thanks to the authors for sharing. The 10 years of work paid off and hopefully many will read it, as critical mass is still needed. This book helps refin

The corporate social and environmental responsibility movement, known more generally as corporate responsibility (CR), shows little sign of waning. Almost all large corporations now run some form of corporate responsibility program. Despite this widespread belief that CR can simultaneously improve societal welfare and corporate performance, most companies are largely in the dark when it comes to understanding how their stakeholders think and feel about these programs. T...


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