||3 of 3 people found the following review helpful.| Even More Valuable in an Economic Meltdown|By Kindle Customer|I read this book when it first came out in the spring. I enjoyed the book then but didn't think it quite worthy of a review (I am a voracious reader but only post reviews on books I rate a four or five star.). Close call, but I passed on writing a review.
Yesterday the book jumped off my library shelf and|From Publishers Weekly|Sheahan, consultant and Young Turk of the business world, turns conventional wisdom around to discover marketing techniques effective with today's younger consumers, "who can't go to the toilet without phoning five of their friends." Shea
What do the superstars of modern business have in common? An ability to "flip"—to think counterintuitively and then act boldly, with no regard for "business as usual" conventions. one of the youngest and fastest-rising stars on the international consulting and speaking circuit, Peter Sheahan reveals how the world's most effective organizations and individuals distinguish themselves from the competition instead of running with the pack.
Sheahan explores s...
[PDF.uw82] Flip: How Counter-Intuitive Thinking is Changi Rating: 4.66 (730 Votes)
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You easily download any file type for your device.Flip: How Counter-Intuitive Thinking is Changi | Peter Sheahan. I really enjoyed this book and have already told so many people about it!
