||3 of 3 people found the following review helpful.| it is useful to know of specials that would interest us|By Ian Mann|That large amounts of data are being collected about ourselves and our lives is hardly new. All our digital financial transactions are collected, our telephone calls (if not their content,) are collected, so are our driving patterns, and so much more. How this affects our lives is possibly something we are now||"[Joseph Turow's] book offers invaluable insights about in-store data-gathering, including frank observations from unnamed industry sources. . . . Valuable reading for shoppers and retailers alike." ---Kirkus|About the Author
A revealing and surprising look at the ways that aggressive consumer advertising and tracking, already pervasive online, are coming to a retail store near you
By one expert’s prediction, within twenty years half of Americans will have body implants that tell retailers how they feel about specific products as they browse their local stores. The notion may be outlandish, but it reflects executives’ drive to understand shoppers in the aisl... [PDF.sa79] The Aisles Have Eyes: How Retailers Track Your Shopping, Strip Your Privacy, and Define Your Power Rating: 4.79 (461 Votes)
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You can specify the type of files you want, for your gadget.The Aisles Have Eyes: How Retailers Track Your Shopping, Strip Your Privacy, and Define Your Power | Joseph Turow. I really enjoyed this book and have already told so many people about it!
